Virtual trade fair stand:
The platform solution for
successful exhibitions

Create your individual trade fair stand with newroom connect and make it visitable at any time and all over the world. This way, you can continue to build your brand awareness.
Virtueller Messestand

Customers who trust us:


What is a virtual trade fair stand?

A virtual trade show booth differs from a traditional trade show booth in that it has many digital features. At the same time, this does not lag behind the physical stand in any way. Visitors are free to look around the booth and gather information. The main advantages of a virtual booth are:

  • Location & time independence
  • Easy & fast content updating
  • Data measurability and reporting
  • Cost savings
  • Scalability
  • Sustainable event
  • Numerous customization options

Bring your trade show presence into the virtual age

With a virtual booth, you can communicate all the important information to your prospects in an interactive environment. Use many different widgets to include all media and information.


When do I need a virtual trade fair stand

A virtual exhibition stand offers various advantages for any company. However, there are fields of application that can benefit enormously from a virtual trade fair stand with newroom connect. A selection of criteria for when you should consider a virtual booth include:

Where is a virtual trade fair stand particularly suitable?

  • If you want global accessibility to visitors with little effort
  • For products and booths with a high complexity
  • If high visitor safety or health is required (e.g. Covid-19).
  • If the logistical effort of the trade fair should be reduced
  • When space is limited or not available for a physical trade fair
  • With a brand image that addresses innovation and technology
  • If a flexible visit over a long period of time is to be enabled
  • When an environmentally friendly and cost-efficient solution is desired
  • For companies offering products or services in niche markets where physical trade shows are less common

For which products?

  • Online services
  • Saas solutions
  • 3D models and prototypes
  • Digital art
  • Online stores and e-commerce
  • Fashion and jewelry
  • Furniture and fixtures
  • Construction and architecture
  • Health and wellness products

Convince yourself!

Our virtual bike store allows you to experience the functions of newroom connect up close. Look around, click on things and experience the features and interactive buying process for yourself.

How does a virtual trade fair stand work?

The implementation of a virtual exhibition stand brings many advantages. But how does it work with newroom connect and what requirements have to be met? Here’s a simple 3-step roadmap you can use to incorporate newroom connect into your business:

Step 1

Plan virtual trade fair stand

Before actually implementing your digital trade show booth, there are some basics that need to be established in order to effectively execute the plan. A concept should be created that answers the following questions?

  • What should the stand look like?
  • What content needs to be presented?
  • Do you need to create 3D models?
  • Is there already a booth that is to be replicated or will a new booth be created?
  • What colors and materials should be used?

If you are overwhelmed by such questions or you would like to hand over the conceptual design, our team will be happy to support you.

Step 2

Create digital exhibition stand

Now it’s time to get down to business. Fill your exhibition stand with content using interactive widgets:

  • Integrate videos, images and livestreams
  • View and download PDFs and other file formats
  • Choose between different templates for your sales booth
  • Let your guests visit your booth by invitation, code or login

Step 3

Evaluation and security

Measure the success of your virtual booth with the integrated reporting tool. Analyze its success and the interactions of your visitors. Look at what content was viewed, how often, how long and by whom.

With the role and rights manager you can restrict access and, for example, only allow access after payment or by invitation. Customize this according to your use case.

newroom connect is made in Germany and your entire project is encrypted in Germany. This way, no one can read your data without authorization.

The sustainable & virtual trade fair stand

Sustainable exhibition stand

With newroom connect, it is easy to create sustainable exhibition stands that can be operated around the clock due to their low emissions and costs. An interactive booth also increases the reach of your project to a global level. Of course, with newroom connect you can also place several booths on different topics in one room to further improve the knowledge transfer. Learn more in our dedicated article.

Virtual trade fair costs

The cost of a virtual trade fair depends on various factors. For example, the cost is based on the size of the exhibition or the required areas, as well as the required range of functions, and the custom implementation of external tools and external code. With newroom connect, we offer the right pricing model for every project:

Free Trial

Test newroom connect
Test 30 days free of charge
Free Trial features


For small to medium projects
one year commitment
129€ - monthly cancellation
Free Trial features plus
Most popular


For medium to large projects
one year commitment
499€ - monthly cancellation
Starter features plus


Ideal for any size
Upon request
Professional features plus

The top features for virtual trade fair stands

newroom connect has a variety of widgets and features for all kinds of use cases, such as virtual showrooms, virtual trade fairs, virtual e-learning platform or virtual exhibition stands. The main features and widgets for your virtual exhibition stand are:

Countless widgets

Use our various widgets to offer your visitors the best possible interaction and increase your conversions.

Individual Areas

With newroom connect you can easily divide different areas into areas and thus separate them thematically.


You already use different tools in marketing or sales? We are happy to help you integrate newroom connect.


Thanks to third-party tools and our integrated reports, you can easily measure and evaluate the success of your trade show digitally.

Role & rights management

Decide who gets to visit your virtual trade show. Use a registration, user lists or a public link for this.


Present all information and media to visitors of your online event in any language, for an accessible experience. (max. 6)

Virtual booth examples

Each virtual booth requires an individual design and specially selected widgets to optimally address your target group. Jeder virtuelle Messestand erfordert ein individuelles Design und speziell ausgewählte Widgets, um Ihre Zielgruppe optimal anzusprechen. Here are some virtual booth examples:


Frequently asked questions

The implementation time varies greatly depending on the size of your project and the customization or setup of your digital sales booth. The newroom connect platform, however, can be set up very quickly. We are happy to help you with planning, implementation or media creation.

The number of visitors is limited by the respective subscription. If you want unlimited users, then the Enterprise package is perfect for you.

No. Your virtual booth runs on the Newroom Connect Platform, hosted in Germany and managed by us. This allows us to ensure an optimal, safe and fast experience of your event.

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